Instagram Branding
But First Let Me Make a Brand
Instagram is the perfect platform for the personal branding of individuals who love to show their bright and energetic personality. From traveling to various event activities, Instagram can show off what you support and care for without the need for words. People crave interactive and distinct personalities that make them want to do that too.
“The same personal branding efforts that go into other parts of your life, apply just as much as personal branding on Instagram” (Kicksta. 2019). Humor, information, and motivation are three common unique voices of many Instagram brands that you can express with a photo, a brief message, and a few hashtags to get your brand image to interested viewers.
Consistency is key. Keep on the topic of what you share or post to not confuse your followers. A fashion brand would not post an outfit one day and follow it up with a picture fighting deforestation. Use your account to provide your own unique expertise and high-quality images that are consistent with your brand image.
Kicksta. (2019, July 15). Using Instagram to Build Your Personal Branding. Retrieved December 15, 2019, from https://blog.kicksta.co/personal-branding-with-instagram/.
Benson, L. (2019, August 26). Social Media Comparison Infographic. Retrieved December 15, 2019, from https://www.leveragestl.com/social-media-infographic/.
